La medición de la satisfacción en la enseóanza universitaria: El ejemplo de la universidade da beirainterior

Author:

Alves Helena,Raposo Mário

Publisher

Springer Science and Business Media LLC

Subject

Marketing,Economics and Econometrics

Reference44 articles.

1. Aitken, N. (1982): College Student Performance, Satisfaction and Retention: Specification and Estimation of a Structural Model.Journal ofHigher Education, vol. 53, pp. 32–50.

2. Aldridge, S. y Rowley, J. (1998): Measuring Customer Satisfaction in Higher Education.Quality Assurance in Education, vol. 6, no 4, pp. 197–204.

3. Anderson, E. (1993): Firm, Industry and National Indices of Customer Satisfaction: Implications for Services. En Swartz, T.; Bowen, D. y Brown, S. (eds.)Advances in Services Marketing and Management. Hampton Hill: JAI Press, vol. 2, pp. 87–108.

4. Anderson, E. y Fornell, C. (2000a): Foundations of the American Customer Satisfaction Index.Total Quality Management, vol. 11, no 7, pp. S869-S882.

5. Anderson, E. y Fornell, C. (2000b): The Customer Satisfaction Index as a Leading Indicator. En Swartz, T. e Iacobucci, D. (eds.)Handbook of Service Marketing andManagement. London: Sage Publications, pp. 255–267.

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