Consignment supply chain cooperation for complementary products under online to offline business mode

Author:

Chen ZhisongORCID,Su Shong-Iee Ivan

Funder

National Natural Science Foundation of China

Publisher

Springer Science and Business Media LLC

Subject

Industrial and Manufacturing Engineering,Management Science and Operations Research

Reference56 articles.

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3. Beck N, Rygl D (2015) Categorization of multiple channel retailing in multi-, cross-, and omni-channel retailing for retailers and retailing. J Retail Consum Serv 27:170–178

4. Bell DR, Gallino S, Moreno A (2018) Offline showrooms in omnichannel retail: demand and operational benefits. Manag Sci 64(4):1629–1651

5. Bertrand J (1883) Revue de la Theorie Mathematique de la Richesse Sociate et des Recherches sur ies Principles Mathematiques de ta Theorie des Richesses. Journat des Savants 67:499–508

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