CSR und Marketing

Author:

Schiebel Walter

Publisher

Springer Berlin Heidelberg

Reference49 articles.

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3. Brandenburger, A. M./ Nalebuff, B. J. (1997): Co-opetition. Harvard.

4. Brandner, J. (2011): Credibility of Corporate Social Responsibility Initiatives and the Inference on the Corporate Image. Image Measurement of Selected Food Companies. Master thesis, Institute of Marketing & Innovation, University of Natural Resources and Life Sciences, Vienna.

5. Bronchain, Ph. (2003): Towards a Sustainable Corporate Social Responsibility. European Foundation fort he Improvement of Living and Working Conditions, Dublin.

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1. Logistikmanagement: Distributionslogistik;Logistik- und Supply Chain Management;2022

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