The Role of Product Development to Drive Product Success: An Updated Review and Meta-Analysis

Author:

Suharyanti Yosephine,Subagyo ,Masruroh Nur Aini,Bastian Indra

Publisher

Springer Berlin Heidelberg

Reference66 articles.

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3. Griffin, A.: Product Development Cycle Time for Business-to-Business Products. Ind. Market. Manage. 31, 291–304 (2002)

4. Industry Innovation Council: Trends in Manufacturing to 2020, Dept. of Innovation, Industry, Science and Research, Canberra (2011)

5. Cooper, R.G.: Stage-gate Systems: A New Tool for Managing New Products. Business Horizons, 44–54 (May-June 1990)

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1. A multiple triangulation analysis on the role of product development activities on product success;International Journal of Engineering Business Management;2017-01-01

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