CRM Issues in the Business-To-Business Context-Reference-Cited by-同舟云学术

CRM Issues in the Business-To-Business Context

Published:2018 Issue: Volume: Page:265-283
ISSN:2192-4333
Container-title:Springer Texts in Business and Economics
language:
Short-container-title:

Author:

Kumar V.,Reinartz Werner

Publisher

Springer Berlin Heidelberg

Link

http://link.springer.com/content/pdf/10.1007/978-3-662-55381-7_13

Reference36 articles.

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4. Belz, C., Müllner, M., & Zupancic, D. (2004). Spitzenleistungen im Key Account Management—Das St. Galler KAM-Konzept. Frankfurt, Germany: Moderne Industrie.

5. Businesswire. (2015). InvisibleCRM Announces Name Change to InvisibleSolutions and Launch of New Website. August 27. Businesswire. http://www.businesswire.com/news/home/20150827005746/en/InvisibleCRM-Announces-Change-InvisibleSolutions-Launch-Website . Accessed October 6, 2016.

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