Publisher
Springer Fachmedien Wiesbaden
Reference24 articles.
1. Backhaus, K. und W. Molter. 1989. Auftragsfinanzierung, internationale. In Handwörterbuch Export und internationale Unternehmung, Hrsg. K. Macharzina,
M.K. Welgke. Stuttgart: Schäffer-Poeschel Verlag
2. Backhaus, K., und M. Voeth. 2014. Industriegütermarketing, 10. Aufl.
München: Vahlen Verlag.
3. Backhaus, K., R. Wilken, M. Voeth, und C. Sichtmann. 2005. An empirical comparison of methods to measure willingness to pay by examining the hypothetical bias. International journal of market research : JMRS 47(5): 543–562.
4. Biong, H. 2013. Choice of subcontractor in markets with asymmetric information: reputation and price effects. Journal of Business & Industrial Marketing 28(1): 60–71.
5. Bruno, H.A., C. Hai, und S. Dutta. 2012. Role of Reference Price on Price and Quantity: Insights from Business-to-Business Markets. Journal of Marketing Research 49(5): 640–654.
Cited by
2 articles.
订阅此论文施引文献
订阅此论文施引文献,注册后可以免费订阅5篇论文的施引文献,订阅后可以查看论文全部施引文献