Towards becoming a service-dominant enterprise: an actor engagement perspective

Author:

Chou Hsin-Hui,Huang Chao-ChinORCID,Tu Pei-Yun

Abstract

AbstractService-dominant logic (SDL) has become an important thinking, in which service fuels growth of the firm. However, existing evidence offers little explanation of how service emerges as dominant logic. This paper investigates how a firm evolves to become an SDL enterprise. Drawing on theoretical notions of SDL and actor engagement, a case study of Homekoo is performed. The findings show that “service mindset” is the key that drives a firm to embrace SDL, and that technology can act as a “boundary spanner” to coordinate value co-creation practices across different levels, which enhances existing knowledge of actor-to-actor (A2A) interaction.

Funder

Ministry of Science and Technology, Taiwan

Publisher

Springer Science and Business Media LLC

Subject

Strategy and Management,Business and International Management

Reference79 articles.

1. Adner R (2006) Match your innovation strategy to your innovation ecosystem. Harv Bus Rev 84:98

2. Agnihotri R, Rapp AA, Andzulis JM, Gabler CB (2014) Examining the drivers and performance implications of boundary spanner creativity. J Serv Res 17(2):164–181

3. Akaka M, Chander J (2010) Practices, processes, positions and propositions: a resource-based approach to value co-creation in value networks. Forum on Markets & Marketing, Cambridge

4. Akaka MA, Vargo SL (2014) Technology as an operant resource in service (eco) systems. Inf Syst e-Bus Manag 12:367–384

5. Azuma RT (1997) A survey of augmented reality. presence. Tele Virtual Environ 6:355–385

Cited by 1 articles. 订阅此论文施引文献 订阅此论文施引文献,注册后可以免费订阅5篇论文的施引文献,订阅后可以查看论文全部施引文献

同舟云学术

1.学者识别学者识别

2.学术分析学术分析

3.人才评估人才评估

"同舟云学术"是以全球学者为主线,采集、加工和组织学术论文而形成的新型学术文献查询和分析系统,可以对全球学者进行文献检索和人才价值评估。用户可以通过关注某些学科领域的顶尖人物而持续追踪该领域的学科进展和研究前沿。经过近期的数据扩容,当前同舟云学术共收录了国内外主流学术期刊6万余种,收集的期刊论文及会议论文总量共计约1.5亿篇,并以每天添加12000余篇中外论文的速度递增。我们也可以为用户提供个性化、定制化的学者数据。欢迎来电咨询!咨询电话:010-8811{复制后删除}0370

www.globalauthorid.com

TOP

Copyright © 2019-2024 北京同舟云网络信息技术有限公司
京公网安备11010802033243号  京ICP备18003416号-3