Advocating for mother nature: the roles of anthropomorphism, nature-evoked emotions and trust
Author:
Publisher
Springer Science and Business Media LLC
Subject
Marketing,Economics and Econometrics
Link
https://link.springer.com/content/pdf/10.1007/s12208-023-00390-6.pdf
Reference68 articles.
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3. Aggarwal, P., & McGill, A. L. (2016). Anthropomorphism. In: Routledge International Handbook of Consumer Psychology, 1st edn., (pp. 618–636). London: Routledge. https://doi.org/10.4324/9781315727448
4. Ahmadi, A., & Ataei, A. (2022). Emotional attachment: A bridge between brand reputation and brand advocacy. Asia-Pacific Journal of Business Administration. https://doi.org/10.1108/APJBA-11-2021-0579
5. Armstrong, J. S., & Overton, T. S. (1977). Estimating nonresponse bias in mail surveys. Journal of Marketing Research, 14(3), 396–402. https://doi.org/10.2307/3150783
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