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2. Practitioner papers;Journal of Fashion Marketing and Management: An International Journal;1999-03-01
3. The chasm between managers' and consumers' views of brands: the experts' perspectives;Journal of Strategic Marketing;1997-01
4. Divided by a Common Language;Market Research Society. Journal.;1996-03
5. THE TWO WAYS IN WHICH RETAILERS CAN BE BRANDS;International Journal of Retail & Distribution Management;1992-02