Diffusion of Innovations
Author:
Publisher
Springer Fachmedien Wiesbaden
Link
https://link.springer.com/content/pdf/10.1007/978-3-658-37354-2_10
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3. Bakshy, E., Rosenn, I., Marlow, C., & Adamic, L. (2012). The role of social networks in information diffusion. In Proceedings of the 21st international conference on World Wide Web (S. 519–528). New York: ACM.
4. Dearing, J.W., & Meyer, G. (2006). Revisiting Diffusion Theory. In Singhal, A. & Dearing, J.W. (Hrsg.), Communication of Innovations: A Journey with Ev Rogers (S. 29–60). New Delhi: Sage.
5. Dearing, J., & Singhal, A. (2006). Communication of Innovation: A Journey with Ev Rogers. In J. Dearing & A. Singhal (Hrsg.), Communication of Innovation: A Journey with Ev Rogers (15–28). https://doi.org/10.4135/9788132113775
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