Building Consumer Understanding by Utilizing a Bayesian Hierarchical Structure within the Behavioral Perspective Model

Author:

Rogers Andrew,Foxall Gordon R.,Morgan Peter H.

Publisher

Springer Science and Business Media LLC

Subject

Clinical Psychology,Social Psychology

Reference56 articles.

1. Andrews, M., & Baguley, T. (2013). Prior approval: the growth of Bayesian methods in psychology. British Journal of Mathematical and Statistical Psychology, 66(1), 1–7.

2. Aspinall, W. (2010). A route to more tractable expert advice. Nature, 463(21), 294–295.

3. Bergerud, W. A., & Reed, W. J. (1998). Bayesian statistical methods. In V. Sit, and B. Taylor (Ed), Statistical methods for adaptive management studies. Land Management Handbook 42. Chapter 7. Victoria:BC.

4. Bernardo, J. M. (1999). Bayesian methods in the sciences. Special Issue of Rev. Acad. Cien Madrid 93(3).

5. Broadbent S. R. (1980). Price and advertising: volume and profit. ADMAP (November), 532–538.

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