Optimizing pricing and ordering strategies for new products in the presence of consumers with pre-purchase beliefs
Author:
Funder
National Natural Science Foundation of China
Publisher
Springer Science and Business Media LLC
Link
https://link.springer.com/content/pdf/10.1007/s10479-024-05894-w.pdf
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3. Aviv, Y., Levin, Y., & Nediak, M. (2009). Counteracting strategic consumer behavior in dynamic pricing systems. In C. S. Tang & S. Netessine (Eds.), Consumer-driven demand and operations management models: A systematic study of information-technology-enabled sales mechanisms (pp. 323–352). Springer.
4. Aviv, Y., & Pazgal, A. (2008). Optimal pricing of seasonal products in the presence of forward-looking consumers. Manufacturing and Service Operations Management, 10, 339–359.
5. Banerjee, S., & Sarvary, M. (2009). How incumbent firms foster consumer expectations, delay launch but still win the markets for next generation products. Quantitative Marketing and Economics, 7, 445–481.
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