1. Bechtoldt, H. P. “IBM 7040 Factor Analyses Programs.” Iowa City: University of Iowa, Psychology Department, June 30, 1964. (Mimeo.)
2. Bourisseau, W.; Davis, O. L., Jr.; and Yamamoto, K. “Sense-Impression Responses to Differing Pictorial and Verbal Stimuli.”AV Communication Review 13: 249–58; Fall 1965.
3. Hartman, F. R. “Single and Multiple Channel Communication: A Review of Research and a Proposed Model.”AV Communication Review 9: 235–62; November-December 1961.
4. Henneman, R. H. “Vision and Audition as Sensory Channels for Communication.”Quarterly Journal of Speech 38: 162–63; 1952.
5. Lindquist, E. F.Design and Analysis of Experiments in Psychology and Education. Boston: Houghton Mifflin Company, 1953.