Product Variety for Effective Demand Creation

Author:

Shiozawa Yoshinori

Publisher

Springer Japan

Reference37 articles.

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2. Böckem S (1994) A generalized model of horizontal product differentiation. J Ind Econ 42(3):287–298

3. Brenner S (2001) Determinants of product differentiation: a survey. Discussion Paper. Humbolt University, Berlin

4. Caminal R, Granero LM (2012) Multi-product firms and product variety. Economica 79(314):303–328

5. Chamberlin EH (1933) The theory of monopolistic competition. Harvard University Press, Cambridge, MA

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