Health Promotion Campaigns for Ethnic Minority Groups: the Case of the Radio Campaign for Asian Populations in the UK

Author:

Doi Yumiko

Publisher

Macmillan Education UK

Reference48 articles.

1. Alcalay, R., Ghee, A. and Scrimshaw, S., ‘Designing Prenatal Care Messages for Low-income Mexican Women’, Public Health Reports, 108: 3 (1993), pp. 354–62.

2. Arora, S., Coker, N., Gillam, S. and Ismail, H., Improving the Health of Black and Minority Ethnic Groups: A Guide for Primary Care Organisations (London: King’s Fund, 2000).

3. Atkin, C. K., ‘Theory and Principles of Media Health Campaigns’, in R. Rice and C. K. Atkin (eds), Public Communication Campaigns, 3rd edn (London: Sage, 2001), pp. 49–68.

4. Backer, T. E., Rogers, E. M. and Sopory, P., Designing Health Communication Campaigns: What Works? (Newbury Park, CA: Sage, 1992).

5. Balarajan, R. and Raleigh, V. S., ‘The Ethnic Population of England and Wales: the 1991 Census’, Health Trends, 24 (1992), pp. 113–16.

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