Non-universal gauge interactions addressing the inescapable link between Higgs and flavour

Abstract

Abstract We systematically explore ultraviolet complete models where flavour hierarchies emerge, via approximate accidental symmetries, from an underlying flavour non-universal gauge structure. In order to avoid large quantum corrections to the Higgs mass, the first layer of non-universality, separating the third generation from the light ones, should appear at the TeV scale. A handful of models survive the combined criteria of naturalness in the Higgs sector, having a semi-simple embedding in the UV, and compatibility with experiments. They all feature quark-lepton unification in the third family and a non-universal electroweak sector. We study in more detail the interesting option of having colour and hypercharge non-universal at the TeV scale, while SU(2)L remains universal up to high scales: this gauge structure turns to be very efficient in secluding the Higgs from large quantum corrections and predicting flavour mixing consistent with data. In all cases, these models imply a rich TeV-scale phenomenology within the reach of near-future direct and indirect experimental searches.