Canadian Sociology for Sale? Academic Branding in the ‘Neo-Liberal Age’

Author:

Pizarro Milian Roger,McLaughlin Neil

Publisher

Springer Science and Business Media LLC

Subject

Sociology and Political Science,Social Sciences (miscellaneous)

Reference75 articles.

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2. Baruch, Y. (2006). On logos, business cards: the case of UK universities. In A. Rafaeli & M. Pratt (Eds.), Artifacts and Organizations: Beyond Mere Symbolism (pp. 181–198). London, UK: Lawrence Erlbaum Associates.

3. Belanger, C., Suchita, B., & Longden, B. (2014). How Canadian universities use social media to brand themselves. Tertiary Education and Management, 20(1), 14–29.

4. Brint, S., & Karabel, J. (1991). The diverted dream: Community colleges and the promise of educational opportunity in America, 1900–1985. New York: Oxford University Press.

5. Brint, S. G., Riddle, M., Turk-Bicakci, L., & Levy, C. S. (2005). From the liberal to the practical arts in American colleges and universities: Organizational analysis and curricular change. The Journal of Higher Education, 76(2), 151–180. doi: 10.1353/jhe.2005.0011 .

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