Enhancing destination image through virtual reality technology: the role of tourists’ immersive experience
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Publisher
Springer Science and Business Media LLC
Link
https://link.springer.com/content/pdf/10.1007/s12144-024-06007-3.pdf
Reference47 articles.
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4. Baron, R. M., & Kenny, D. A. (1986). The moderator-mediator variable distinction in social research: Conceptual, strategic, and statistical considerations. Journal of personality and social psychology, 51(6), 1173–1182.
5. Chang, H. H., & Chiang, C. C. (2022). Is virtual reality technology an effective tool for tourism destination marketing? A flow perspective. Journal of Hospitality and Tourism Technology, 13(3), 427–440.
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