Towards a Typology of Retail Cybermediation in Tourism Markets

Author:

Rensmann Benjamin

Publisher

Springer Vienna

Reference21 articles.

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3. Benjamin, R. & Wigand, R. (1995). Electronic Markets and Virtual Value Chains on the Information Superhighway. Sloan Management Review 36(2) (winter)): 62–72.

4. Bieger, T. & Laesser, C. (2002). Market Segmentation by Motivation: The Case of Switzerland. Journal of Travel Research 41(1): 68–76.

5. Buhalis, D. (2003). eTourism. Information technology for strategic tourism management. Harlow, UK: Pearson Education.

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