Publisher
Springer Science and Business Media LLC
Reference60 articles.
1. Allen M (2016) Strategic communication for sustainable organizations. Theory and practice. Springer, Cham
2. Anderson R, Baxter L, Cissna KN (Hrsg) (2004) Dialogue: theorizing difference in communication studies. SAGE, Thousand Oaks
3. Andree I, Hahn C (2014) Nachhaltigkeit in der Kommunikationspolitik: Deutsche Telekom. In: Meffert H, Kenning P, Kirchgeorg M (Hrsg) Sustainable marketing management. Springer, Wiesbaden, S 227–250
4. Barone MJ, Miyazaki AD, Taylor KA (2000) The Influence of cause-related marketing on consumer choice: does one good turn deserve another? J Acad Mark Sci 2/28:248–262.
https://doi.org/10.1177/0092070300282006
5. Bekmeier-Feuerhahn S, Bögel PM, Koch C (2017) Investigating internal CSR communication: building a theoretical framework. In: Diehl S, Karmasin M, Mueller B, Terlutter R, Weder F (Hrsg) Handbook of integrated CSR communication. Springer, Cham, S 89–107
Cited by
2 articles.
订阅此论文施引文献
订阅此论文施引文献,注册后可以免费订阅5篇论文的施引文献,订阅后可以查看论文全部施引文献