The informative and persuasive functions of advertising: A moral appraisal ? A further comment-Reference-Cited by-同舟云学术

The informative and persuasive functions of advertising: A moral appraisal ? A further comment

Published:1987-01 Issue:1 Volume:6 Page:55-57
ISSN:0167-4544
Container-title:Journal of Business Ethics
language:en
Short-container-title:J Bus Ethics

Author:

Lee Kam-Hon

Publisher

Springer Science and Business Media LLC

Subject

Law,Economics and Econometrics,Arts and Humanities (miscellaneous),General Business, Management and Accounting,Business and International Management

Link

http://link.springer.com/content/pdf/10.1007/BF00382948.pdf

Reference6 articles.

1. Emamalizadeh, Hossein: 1985, ?The Informative and Persuasive Functions of Advertising: A Moral Appraisal ? A Comment?, Journal of Business Ethics 4, pp. 151?153.

2. Geach, H.: 1973, ?The Baby Food Tragedy?, New Internationalist (August), pp. 8?12, 23.

3. Leiser, B. M.: 1979, ?Beyond Fraud and Deception: The Moral Uses of Advertising?, in Thomas Donaldson and Patricia H. Werhane (eds.), Ethical Issues in Business, Prentice-Hall, Inc., pp. 59?66.

4. Medawar, Charles: 1979, Social Audit, Insult or Injury? (Social Audit Ltd., London).

5. Post, James E.: 1985, ?Assessing the Nestle Boycott: Corporate Accountability and Human Rights?, California Management Review (Winter), pp. 113?131.

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