How to face a political boycott: the relevance of entrepreneurs’ awareness

Author:

Cossío-Silva Francisco-José,Revilla-Camacho María-Ángeles,Palacios-Florencio BeatrizORCID,Benítez Dolores Garzón

Publisher

Springer Science and Business Media LLC

Subject

Management of Technology and Innovation,Management Information Systems

Reference77 articles.

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2. Abdul-Talib, A. N., Abd-Latif, S. A., & Abd-Razak, I. S. (2016). A study on the boycott motivations of Malaysian non-Muslims. Journal of Islamic Marketing, 7(3), 264–287.

3. Abosag, I., & Farah, M. F. (2014). The influence of religiously motivated consumer boycotts on brand image, loyalty and product judgment. European Journal of Marketing, 48(11/12), 2262–2283.

4. Al Ganideh, S. F., & Elahee, M. N. (2014). Understanding anti-Americanism among Arab consumers: the case of Jordan. Journal of Competitiveness Studies, 22(1/2), 71.

5. Albrecht, C.-M., Campbell, C., Heinrich, D., & Lammel, M. (2013). Exploring why consumers engage in boycotts: toward a unified model. Journal of Public Affairs, 13(2), 180–189.

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