1. AboutMcDonalds.com (2011). McDonald’s announces commitments to offer improved nutrition choices. Retrieved November 3, 2011 from
http://www.aboutmcdonalds.com/mcd/media_center/recent_news/corporate/commitments_to_offer_improved_nutrition_choices.html
2. American Beverage Association (2011, October 31). Brownell is up to his old tricks this Halloween. Retrieved November 2, 2011, from
http://www.ameribev.org/blog/
.
3. Andreyeva, T., Kelly, I. R., & Harris, J. L. (2011). Exposure to food advertising on television: Associations with children’s fast food and soft drink consumption and obesity. Economics and Human Biology., 9(3), 221–233.
4. Auty, S., & Lewis, C. (2004). Exploring children’s choice: the reminder effect of product placement. Psychology and Marketing, 21(9), 697–713.
5. Bardzell, J., Bardzell, S., & Pace, T. (2008). Player engagement and in-game advertising. A report for One to One Interactive. Retrieved June 26, 2009, from
http://www.onetooneinteractive.com
.