The role of servitization in turbulent markets: evidence from Malaysian manufacturing companies
Author:
Funder
Business School, Queensland University of Technology
Publisher
Springer Science and Business Media LLC
Link
https://link.springer.com/content/pdf/10.1007/s40812-024-00325-0.pdf
Reference236 articles.
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3. Abou-Foul, M., Ruiz-Alba, J. L., & Soares, A. (2021). The impact of digitalization and servitization on the financial performance of a firm: An empirical analysis. Production Planning & Control, 32(12), 975–989.
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5. Alam, I. (2006). Removing the fuzziness from the fuzzy front-end of service innovations through customer interactions. Industrial Marketing Management, 35(4), 468–480. https://doi.org/10.1016/j.indmarman.2005.04.004
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