1. Jeffrey K. Lazo, Rebecca E. Morss, and Julie L. Demuth, “300 Billion Served: Sources, Perceptions, Uses, and Values of Weather Forecasts,” Bulletin of the American Meteorological Society 90, no. 6 (2009), 788.
2. Roy Popkin, The Environmental Science Services Administration (New York: Praeger, 1967), 60.
3. John Baker, Farm Broadcasting: The First 60 Years (Ames: Iowa State University Press, 1981), 18.
4. Baker, Farm Broadcasting, 18.
5. Bert Laverne Nelson, “The First Fifty Years of Weather Broadcasting” (master’s thesis, University of Utah, 1971), 2.