Case 9: The Role of Health Marketing in Educating the Demand for the Public Hospital Emergency Services
Author:
Publisher
Springer Netherlands
Link
http://link.springer.com/content/pdf/10.1007/978-94-007-5878-0_10
Reference19 articles.
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3. Assael H (1998) Comportamiento del consumidor. Thomson, Mexico
4. Currie G, Brown A (2003) A narratological approach to understanding processes of organizing in a UK hospital. Hum Relat 56(5):563–586
5. Foldes SS, Fischer LR, Kaminsky K (1994) What is an emergency? The judgement of two physicians. Ann Emerg Med 4(23):833–840
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