Evaluation of Attributes of Cosmetic Bottles Using Model of Kawaii Feelings and Eye Movements
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Publisher
Springer International Publishing
Link
http://link.springer.com/content/pdf/10.1007/978-3-319-96071-5_220
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3. Ministry of Economy, Trade and Industry: KANSEI Initiative - Proposal of a fourth value axis. www.iist.or.jp/wf/magazine/0618/0618_E.html . Accessed 31 May 2018
4. Kovarovic S (2011) Hello kitty: a brand made of cuteness. J Culture Retail Image 4(1):1–8
5. Allison A (2003) Portable monsters and commodity cuteness: Pokemon as Japan’s new global power. Postcolonial Stud 6(3):381–395
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1. Kawaii in Tweets: What Emotions Does the Word Describe in Social Media?;Advances in Networked-based Information Systems;2019-08-15
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