1. Zomerdijk, L.G., Voss, C.A.: Service design for experience centric services. J. Serv. Res. 13(1), 67–82 (2010)
2. Chen-Yu, H.J., Kincade, D.H.: Effects of product image at three stages of the consumer decision process for apparel products: Alternative evaluation, purchase and post-purchase. J. Fashion Mark. Manag. Int. J. 5(1), 29–43 (2001)
3. Giraldi, L., Mengoni, M., Bevilacqua, M.: How to enhance customer experience in retail: investigations through a case study. In: Transdisciplinary Engineering: Crossing Boundaries: Proceedings of the 23rd ISPE Inc. International Conference on Transdisciplinary Engineering 3–7 October, vol. 4 (2016)
4. Berry, L.L., Carbone, L.P., Haeckel, S.H.: Managing the total customer experience. MIT Sloan Manag. Rev. 43(3), 85–90 (2002)
5. Lecture Notes in Computer Science;D Liciotti,2014