Tomorrow’s Segmentation Strategies may Invite Social and Legislative Conflict

Author:

Marcus Burton H.

Publisher

Springer International Publishing

Reference12 articles.

1. California Official Reports, 6 (March 2, 1982) 721.

2. George Day and Yoram Wind, “Strategic Planning and Marketing: Time for a Constructive Partnership," Journal of Marketing, 44/2 (Spring, 1980) 7–8.

3. Selwyn Enzer, “Exploring Changes in the Business Climate—1980–2000," (Los Angeles: University of Southern California, Center for Futures Research, October, 1980).

4. William K. Hall, “Survival Strategies in a Hostile Environment," Harvard Business Review, (September-October 1980) 75–85.

5. Robert H. Hayes and William J. Abernathy, “Managing Our Way to Economic Decline," Harvard Business Review, (July-August, 1980) 67–77.

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