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2. Marsden, H.: Guard Your Reputation On-Line. Smartebookshop, Birmingham (2013)
3. Haywood, R.: Manage Your Reputation: How to Plan Public Relations to Build & Protect the Organization’s Most Powerful Asset. Kogan Page Publishers, London (2002)
4. Griffin, A.: New Strategies for Reputation Management: Gaining Control of Issues, Crises & Corporate Social Responsibility. Kogan Page Publishers, London (2008)
5. Balmer, J., Greyser, S.: Revealing the Corporation: Perspectives on Identity, Image, Reputation, Corporate Branding and Corporate-level Marketing. Routledge, Oxford (2003)