Entering the Market for Financial Services in China-What Needs to Work for Credit Card Issuers-Reference-Cited by-同舟云学术

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Entering the Market for Financial Services in China-What Needs to Work for Credit Card Issuers

Published:2014-10-31 Issue: Volume: Page:125-129
ISSN:2363-6165
Container-title:Developments in Marketing Science: Proceedings of the Academy of Marketing Science
language:
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Author:

Worthington Steve

Publisher

Springer International Publishing

Link

http://link.springer.com/content/pdf/10.1007/978-3-319-11845-1_46

Reference21 articles.

1. Abdul-Muhmin, A. 1998. “Demographic differences in usage and attitudes towards Saudi Arabian EFTPOS system”. International Journal of Bank Marketing. 16(3): 117–128.

2. Barker, T. and Sekerkaya, A. 1992. “Globalizaton of Credit Card Usage: The Case of a Developing Economy“. International Journal of Bank Marketing. 10 (6): 27–31.

3. Beijing Mainland Information Company. 2001. “Urban Residents Need to Improve Their Knowledge on Consumption Credit”. Beijing Mainland Information Company. 1–4. http://www.cmmr.c/cn/report/20010227/10 .

4. Chen, G. 2003. “Relationships build success in China”. Australian Financial Review, August 15.

5. Cui, G. and Liu, Q. 2000. “Regional market segments of China: opportunities and barriers in a big emerging market”. Journal of Consumer Marketing 17 (1): 52–72

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