Does Informative Advertising Increase Market Price? An Experimental Investigation
Author:
Publisher
Springer Science and Business Media LLC
Subject
Computer Networks and Communications,Hardware and Architecture,Software
Link
http://link.springer.com/content/pdf/10.1007/s40547-016-0064-5.pdf
Reference31 articles.
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4. Amaldoss W, Jain S (2005) Pricing of conspicuous goods: a competitive analysis of social effects. J Mark Res 42(1):30–42
5. Anderson SP, de Palma A (2006) Market performance with multiproduct firms. J Ind Econ 54(1):95–124
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