The Metaverse as a virtual form of data-driven smart urbanism: platformization and its underlying processes, institutional dimensions, and disruptive impacts

Abstract

AbstractThe emerging phenomenon of platformization has given rise to what has been termed "platform society,“ a digitally connected world where platforms have penetrated the heart of urban societies—transforming social practices, disrupting social interactions and market relations, and affecting democratic processes. One of the recent manifestations of platformization is the Metaverse, a global platform whose data infrastructures, governance models, and economic processes are predicted to penetrate different urban sectors and spheres of urban life. The Metaverse is an idea of a hypothetical set of “parallel virtual worlds” that incarnate ways of living in believably virtual cities as an alternative to future data-driven smart cities. However, this idea has already raised concerns over what constitutes the global architecture of computer mediation underlying the Metaverse with regard to different forms of social life as well as social order. This study analyzes the core emerging trends enabling and driving data-driven smart cities and uses the outcome to devise a novel framework for the digital and computing processes underlying the Metaverse as a virtual form of data-driven smart cities. Further, it examines and discusses the risks and impacts of the Metaverse, paying particular attention to: platformization; the COVID-19 crisis and the ensuing non-spontaneous "normality" of social order; corporate-led technocratic governance; governmentality; privacy, security, and trust; and data governance. A thematic analysis approach is adopted to cope with the vast body of literature of various disciplinarities. The analysis identifies five digital and computing processes related to data-driven smart cities: digital instrumentation, digital hyper-connectivity, datafication, algorithmization, and platformization. The novelty of the framework derived based on thematic analysis lies in its essential processual digital and computing components and the way in which these are structured and integrated given their clear synergies as to enabling the functioning of the Metaverse towards potentially virtual cities. This study highlights how and why the identified digital and computing processes—as intricately interwoven with the entirety of urban ways of living—arouse contentions and controversies pertaining to society’ public values. As such, it provides new insights into understanding the complex interplay between the Metaverse as a form of science and technology and the other dimensions of society. Accordingly, it contributes to the scholarly debates in the field of Science, Technology, and Society (STS) by highlighting the societal and ethical implications of the platformization of urban societies through the Metaverse.