Developing nexus eco-purchasing behaviour index (NEPBI) for Malaysia by using partial least square analysis

Author:

Rajadurai Jegatheesan,Wan Hanafi Wan NoordianaORCID,Bathmanathan Vathana,Daud Salina,Azami Nurnazurah

Funder

Universiti Tenaga Nasional Internal Grant Scheme

Publisher

Springer Science and Business Media LLC

Subject

General Social Sciences,Statistics and Probability

Reference67 articles.

1. Azami, N., Bathmanathan, V., Rajadurai, J.: Understanding generation y green purchasing decision in Malaysia. Global Business and Management Research: An International Journal 10(2), 1010 (2018)

2. Azizan, M., Akila, S., Mohd Suki, N.: Consumers' intention to purchase green product: Moderation effects of gender, age, income and education. In: 1st International Conference on Innovation and Sustainability (ICOIS: 3-4 April 2013. Sunway Resort Hotel &

3. Spa Kuala Lumpur, Malaysia (2013). (Unpublished)

4. Bathmanathan, V., Rajadurai, J.: Redefining the value proposition through green promotions and green corporate image in the era of Industrial Revolution 4.0: a study of Gen Y green consumers in Malaysia. International Journal of Environmental Technology and Management 22(6), 456–477 (2019)

5. Bathmanathan, V., Rajadurai, J., Sohail, M.S.: Generational consumer patterns: A document analysis method. Global Business and Management Research 10(3), 958–970 (2018)

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