What is Competitive Intelligence and Why Should You Care About it?

Author:

McGonagle John J.,Vella Carolyn M.

Publisher

Springer London

Reference8 articles.

1. Abreu PGF, de Castro JM (2010) Are we blinded by the “traditional” intelligence cycle? Competitive Intell 13(3):18–26

2. DeRosa M (2004) Data mining and data analysis for counterterrorism. Center for Strategic and International Studies, Washington March

3. Flynn R (1994) NutraSweet faces competition: the critical role of competitive intelligence. Competitive Intell Rev 5(4):4–7

4. Jaworski B, Wee LC (1993) Competitive intelligence: creating value for the organization—final report on SCIP sponsored research. The Society of Competitive Intelligence Professionals, Vienna

5. Korn/Ferry International and the University of Southern California’s Center for Effective Organizations at the Marshall School of Business (2000) Strategies for the knowledge economy: from rhetoric to reality. http://www-marshall.usc.edu/assets/046/9699.pdf . Accessed 22 June 2011

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