The Role of Gamification in Human Resources Brand Development
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Publisher
Springer Nature Switzerland
Link
https://link.springer.com/content/pdf/10.1007/978-3-031-48020-1_21
Reference20 articles.
1. Belkin, V., Belkina, N., Antonova, O.: Bulletin of SUSU. Theory Pract. Empl. HR Brand 13(4), 156–166 (2019). https://doi.org/10.14529/em190416
2. Zavyalova, E., Kucherov, D., Tsybova, V.: Human resource management at Russian companies — leaders of the global economy. Foresight STI Gov. 11(4), 52–61 (2017). https://doi.org/10.17323/2500-2597.2017.4.52.61
3. Gamification Market — growth, trends, impact of covid-19 and forecasts. https://www.mordorintelligence.com/ru/industry-reports/gamification-market
4. Artamonova, V.: Historical aspects of the development of the gamification concept 10(2–1), 54–62 (2018). https://doi.org/10.17748/2075-9908-2018-10-2/1-54-62
5. Melnikova, I.Yu., Luchsheva, L.M., Morozova, O.A., Melnikov, V.N.: Perception of advertising within the context of generational theory. In: Solovev, D.B., Savaley, V.V., Bekker, A.T., Petukhov, V.I. (eds.) Proceeding of the International Science and Technology Conference “FarEastСon 2021”. SIST, vol. 275, pp. 179–188. Springer, Singapore (2022). https://doi.org/10.1007/978-981-16-8829-4_15
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