Publisher
Springer Nature Switzerland
Reference39 articles.
1. Zhang, Y., Xu, B.: How should e-commerce platforms subsidize retailers with logistics constraints during an epidemic scenario? considering power structure and altruistic preference. J. Theor. Appl. Electron. Commer. Res. 16, 1680–1701 (2021)
2. Yang, B., Li, J.: Precise marketing strategy optimization of e-commerce platform based on KNN clustering. J. Math. (2022)
3. Deepa, S., Ragupathy, P., Sritha, P., Arumugam, M., Sanjay, L..: Enrichment of affiliate marketing using K-means clustering algorithm for early stage affiliates (2021)
4. Anitha, P., Patil, M.: RFM model for customer purchase behavior using K-Means algorithm. J. King Saud Univ. Comput. Inf. Sci. (2020)
5. Jafarzadegan, M., SafiEsfahani, F., Beheshti, Z.: Combining hierarchical clustering approaches using the PCA method. Expert Syst. Appl. 137, 1–10 (2019)