Behind the Scenes: Exploring Context and Audience Engagement Behaviors in YouTube Vlogs

Author:

Zhang HantianORCID

Publisher

Springer International Publishing

Reference55 articles.

1. Zhang, H.: Evoking presence in vlogging: a case study of U. K. beauty blogger Zoe Sugg. First Monday 23(1) (2018). https://doi.org/10.5210/fm.v23i1.8107

2. Kaminsky, M.S.: Naked Lens-Video Blogging and Video Journaling to Reclaim the YOU in YouTube: How to Use Online Video to Increase Self Expression, Enhance Creativity, and Join the Video Regeneration. Organik Media Incorporated, New York (2010)

3. Weaver, A.J., Zelenkauskaite, A., Samson, L.: The (non) violent world of YouTube: content trends in web video. J. Commun. 62(6), 1065–1083 (2012). https://doi.org/10.1111/j.1460-2466.2012.01675.x

4. Corrêa, S.C.H., Soares, J.L., Christino, J.M.M., de Sevilha Gosling, M., Gonçalves, C.A.: The influence of YouTubers on followers’ use intention. J. Res. Interact. Mark. 14(2) (2020). https://doi.org/10.1108/JRIM-09-2019-0154

5. DataReportal, Hootsuite, We Are Social.: Share of internet users worldwide watching vlogs weekly as of 3rd quarter 2021, by age and gender. Statista (2022). https://www-statista-com.hallam.idm.oclc.org/statistics/1254829/age-gender-reach-worldwide-watching-vlogs/. Accessed 08 Feb 2022

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