Search Engine Optimization (SEO) for a Company Website: A Case Study

Author:

Garcia Jorge EsparteiroORCID,Lima Rui,da Fonseca Manuel José SerraORCID

Publisher

Springer International Publishing

Reference9 articles.

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3. Nagpal, M., Petersen, J.A.: Keyword selection strategies in search engine optimization: how relevant is relevance? J. Retail. 97(4), 746–776 (2020)

4. Patrutiu-Baltes, L.: Inbound marketing-the most important digital marketing strategy. Bull. Transilvania Univ. Brasov Econ. Sci. Ser. V 9(2), 61 (2016)

5. Saura, J.R., Palos-Sánchez, P., Cerdá Suárez, L.M.: Understanding the digital marketing environment with KPIs and web analytics. Future Internet 9(4), 76 (2017)

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