A New Artificial Intelligence-Based Strategy for Digital Marketing Reinforcement
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Publisher
Springer International Publishing
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https://link.springer.com/content/pdf/10.1007/978-3-030-66840-2_52
Reference9 articles.
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3. Tiautrakul, J., Jindakul, J.: The Artificial Intelligence (AI) with the Future of Digital Marketing (May 22, 2019). Available at SSRN: https://ssrn.com/abstract=3405184 or http://dx.doi.org/10.2139/ssrn.3405184 (2019)
4. Mogaji, E., Soetan, T., Kieu, T.: The implications of artificial intelligence on the digital marketing of financial services to vulnerable customers. Aust. Market. J. (AMJ) (2020) https://doi.org/10.1016/j.ausmj.2020.05.003
5. Rogulenko, T.M., Turovsky, A.A., Bodiako, A.V., Sinyakov, Y.V.: Modernization of state management of the digital economy based on AI. In: Popkova E., Sergi B. (eds) Scientific and Technical Revolution: Yesterday, Today and Tomorrow. ISC 2019. Lecture Notes in Networks and Systems, vol 129. Springer, Cham (2020) https://doi.org/10.1007/978-3-030-47945-9_38
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