Abstract
AbstractIn this chapter, I introduce the idea that professional fundraising is, in the words of one Canadian fundraiser, a “business of hope.” I argue that successful fundraising careers provide a lens for understanding Canada’s neoliberalization. However, to avoid reducing neoliberalism to a broad abstraction, I make three commitments in this book: first, to show the meaning of neoliberalism through fundraisers’ perspectives and through the policy context of their careers in the late 1990s and early 2000s; second, to contrast neoliberalism with the shape of the welfare state that came before; and third, to take a dual political-economic and cultural theoretical approach, holding neoliberalism to be both economic doctrine and governing rationality, revealing neoliberal change to be both structural and cultural.
Publisher
Springer International Publishing
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