The Influence of In-Store Music on the Consumer’s Shopping Experience
Author:
Publisher
Springer Nature Switzerland
Link
https://link.springer.com/content/pdf/10.1007/978-3-031-45651-0_10
Reference16 articles.
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3. Chen, D., et al.: How background music of shopping sites affects consumers during festival season. Cogn. Comput. Syst. 4(2), 165–176 (2022). https://doi.org/10.1049/ccs2.12044
4. Dalmoro, M., Isabella, G., de Almeida, S.O., dos Santos Fleck, J.P.: Developing a holistic understanding of consumers’ experiences: an integrative analysis of objective and subjective elements in physical retail purchases. Eur. J. Mark. 53(10), 2054–2079 (2019)
5. Duman, D., Neto, P., Mavrolampados, A., Toiviainen, P., Luck, G.: Music we move to: audio features and reasons for listening (2022). https://psyarxiv.com/nye58
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