Optimizing Social Media Selection for Online Businesses: A TOPSIS Method Approach
Author:
Publisher
Springer Nature Switzerland
Link
https://link.springer.com/content/pdf/10.1007/978-3-031-63569-4_8
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3. Nagle, T., Pope, A.: Understanding social media business value, a prerequisite for social media selection. J. Decis. Syst. 22(4), 283–297 (2013)
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5. Bernoff, J., Li, C.: Harnessing the power of the oh-so-social web. IEEE Eng. Manag. Rev. 3(38), 8–15 (2010)
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