1. Agrawal, A. J. (2018). 12 Key strategies to a successful crowdfunding campaign. Entrepreneur Europe. https://www.entrepreneur.com/article/307250.
2. Beier, M., & Wagner, K. (2014). Crowdfunding between social media and e-commerce: Online communication, online relationships and fundraising success on crowdfunding platforms. Swiss Institute for Entrepreneuship, http://papers.ssrn.com/sol3/papers.cfm?abstract_id=2512470.
3. Benkler, Y. (2006). The wealth of networks: How social production transforms markets & freedom, Yale University Press.
4. Bogusky, A. & Windsor, J. (2009). Baked in: Creating products and businesses that market themselves. B2 Books.
5. Braham, P. (1997). Fashion: Unpacking a cultural production In Paul Du Gay (ed.), Cultures of production, productions of culture. Sage.