Social Marketing @ Griffith
Author:
Publisher
Springer International Publishing
Link
https://link.springer.com/content/pdf/10.1007/978-3-030-14449-4_36-1
Reference8 articles.
1. Carins, J. E., Rundle-Thiele, S. R., & Parkinson, J. E. (2017). Delivering healthy food choice: A dual-process model enquiry. Social Marketing Quarterly, 23(3), 266–283.
2. David, P., Rundle-Thiele, S., Pang, B., Knox, K., Parkinson, J., & Hussenoeder, F. (2019). Engaging the dog owner community in the design of an effective koala aversion program. Social Marketing Quarterly, 25(1), 55–68.
3. Dietrich, T., Rundle-Thiele, S., Kubacki, K., Durl, J., Gullo, M., Arli, D., & Connor, J. (2019). Virtual reality in social marketing: A process evaluation. Marketing Intelligence & Planning, 37(7), 806–820.
4. Harris, J., Rundle-Thiele, S., David, P., & Pang, B. (2021). Engaging dog trainers in a city-wide rollout of koala aversion skill enhancement: A social marketing program. Australasian Journal of Environmental Management. https://doi.org/10.1080/14486563.2021.1944344.
5. Kim, J., Knox, K., & Rundle-Thiele, S. (2021). Waste not want not: A co-created food waste pilot. In Broadening cultural horizons in social marketing (pp. 47–65). Singapore: Springer.
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