Comparative Analysis of the Product Management Application in Startups of Different Types

Author:

Tokarev B. E.

Publisher

Springer International Publishing

Reference17 articles.

1. Allen, M.R., Adomdza, G.K., Meyer, M.H.: Managing for innovation: Managerial control and employee level outcomes. J. Bus. Res. 68(2), 371–379 (2015)

2. Austin, J.: What it takes to become a great product manager (2017). https://hbr.org/2017/12/what-it-takes-to-become-a-great-product-manager. Accessed 22 Mar 2021

3. Banfield, R., Eriksson, M., Walkingshaw, N.: Product Leadership: How Top Product Managers Launch Awesome Products and Build Successful Teams. O`Reilly Media, Sebestopol (2017)

4. Cagan, M.: Inspired: How to Create Tech Products Customers Love (Silicon Valley Product Group). Wiley, Hoboken (2014)

5. Capon, N., Kolchanov, V., Hulbert, J.M.: Marketing Management. Peter, St. Petersburg (2010)

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1. Innovating the Future: Unveiling the Initial Iteration of the Pragmatic Framework for Product Managers;American Journal of Engineering and Technology Management;2024-05-30

2. Enhancing Startup Success Rates: Towards a Pragmatic Framework for Product Managers (PFPM);2023 IEEE 31st International Requirements Engineering Conference (RE);2023-09

3. Innovation in Organizations and Management of New Product Development;International Journal of Innovation in the Digital Economy;2022-10-14

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