Democratizing New Product Development Through an Industry-Society Entrepreneurial Partnership

Author:

Markopoulos Evangelos,Gann Emma Luisa,Vanharanta Hannu

Publisher

Springer International Publishing

Reference17 articles.

1. McKinsey. https://www.mckinsey.com/business-functions/marketing-and-sales/our-insights/how-to-make-sure-your-next-product-or-service-launch-drives-growth

2. Leite, M., Braz, V.: Agile manufacturing practices for new product development: industrial case studies. J. Manufact. Technol. Manage. 27(4), 560–576 (2016)

3. Lee, Y., O’Connor, G.C.: The impact of communication strategy on launching new products: the moderating role of product innovativeness. J. Product Innov. Manage. 20, 4–21 (2003)

4. Global Entrepreneurship Index. https://thegedi.org/wp-content/uploads/dlm_uploads/2017/11/GEI-2018-1.pdf

5. Bloomberg. https://www.bloomberg.com/news/articles/2019-01-22/germany-nearly-catches-korea-as-innovation-champ-u-s-rebounds

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