The Influence of Digital Marketing Tools Perceived Usefulness in a Rural Region Destination Image-Reference-Cited by-同舟云学术

The Influence of Digital Marketing Tools Perceived Usefulness in a Rural Region Destination Image

Published:2020 Issue: Volume: Page:557-569
ISSN:2194-5357
Container-title:Trends and Innovations in Information Systems and Technologies
language:
Short-container-title:

Author:

Jorge Filipa^ORCID,Teixeira Mário Sérgio^ORCID,Gonçalves Ramiro^ORCID

Publisher

Springer International Publishing

Link

http://link.springer.com/content/pdf/10.1007/978-3-030-45697-9_54

Reference33 articles.

1. Baloglu, S., McCleary, K.W.: A model of destination image formation. Ann. Tour. Res. 26(4), 868–897 (1999)

2. Isaac, R.K., Eid, T.A.: Tourists’ destination image: an exploratory study of alternative tourism in Palestine. Curr. Issues Tour. 22(12), 1499–1522 (2019)

3. Wu, C.W.: Destination loyalty modeling of the global tourism. J. Bus. Res. 69(6), 2213–2219 (2016)

4. Zhang, H., Fu, X., Cai, L.A., Lu, L.: Destination image and tourist loyalty: a meta-analysis. Tour. Manag. 40(February), 213–223 (2014)

5. Martins, J., Gonçalves, R., Branco, F., Barbosa, L., Melo, M., Bessa, M.: A multisensory virtual experience model for thematic tourism: a port wine tourism application proposal. J. Destin. Mark. Manag. 6(2), 103–109 (2017)

Cited by 2 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

1. Image, satisfaction, and continued usage intention in wine tourism through digital content marketing;Wine Economics and Policy;2024-05-06

2. The (wasted) potential of digital communication in low-density destinations: the case of three Portuguese municipalities;Journal of Hospitality and Tourism Insights;2023-04-26