Green Advertising: A Review Based on Bibliographic Coupling Analysis
Author:
Publisher
Springer Nature Switzerland
Link
https://link.springer.com/content/pdf/10.1007/978-3-031-65656-9_43
Reference39 articles.
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3. Ktisti, E., Hatzithomas, L., Boutsouki, C.J.S.: Green advertising on social media: a systematic literature review. Sustainability 14(21), 14424 (2022)
4. Banerjee, S., Gulas, C.S., Iyer, E.: Shades of green: a multidimensional analysis of environmental advertising. J. Advert. 24(2), 21–31 (1995)
5. Kessler, M.M.: Bibliographic coupling between scientific papers. Am. Doc. 14(1), 10–25 (1963)
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