1. Adams, J. S. (1963). Towards an understanding of inequity. The Journal of Abnormal and Social Psychology, 67(5), 422–436.
https://doi.org/10.1037/h0040968
.
2. Adams, J. S. (1965). Inequity in social exchange. In L. Berkowitz (Ed.), Advances in Experimental Social Psychology (Vol. 2, pp. 267–299): Academic Press.
3. Bellenger, D. N., Brashear, T. G., Rigdon, E. E., & Cross, M. E. (2007). Customer orientation and salesperson performance. European Journal of Marketing, 41(7/8), 821–835.
https://doi.org/10.1108/03090560710752410
.
4. Berg, B., & Bruce, M. (2001). Qualitative research methods for the social sciences. Needham Heights, MA: Allyn and Bacon.
5. Bratianu, C. (2018). Hannibal ante portas and the knowledge risk framework. Paper presented at the Proceedings of the 13th International Forum on Knowledge Asset Dynamics, Delft University of Technology, Delft, Netherlands.